Winning at Northwestern
If you’re like many football fans, nothing beats sitting in the stands cheering the hometeam. Indeed, in the fall, many college towns come alive as alumni and others descend onfootball…
Who Wants To Be A Millionaire?
Who wants to be a millionaire? Well, as it turns out, not as many people as in the past. It seems that inflation has caught up with people’s dreams and…
Sticker Shock in Aisle 3
If you’re like many people these days, you often leave the grocery store wondering whyit costs so much to buy so little. Indeed, it seems like we’re paying a lot…
Big Mac, Big Price
Has McDonald’s become too expensive? That’s a question McDonald’s executives are trying to answer as the company reports disappointing earnings. Once a destination for a quick and inexpensive meal or…
Stop the Surge: Wendy’s Flips Its Price Strategy
Americans, fed up with the price of food these days, are speaking out. In fact, the rising cost of food, and more specifically the notion of shrinkflation was immortalized in…
Collectibles and Sustainability
Would you be willing to pay $375 for a vibrant colored cup made out of plastic and metal? How about $200 for a used one? Sound like too much? Well,…
Expanding Sales Foot by Foot
What’s better than a cookie? Maybe a really big cookie? Maybe even a footlong cookie? If you chose the footlong cookie, you’re not alone. Subway, maker of the popular footlong…
Why Now Might Be The Time To Buy An EV
If you shopped for a new car recently, you probably know that finding a good deal can be difficult. Not only are the vehicles themselves expensive, but with interest rates…
Aldi: The Efficiency Experts
You might not have shopped in an Aldi grocery store, but you’ve probably heard of them. Aldi, a German retailer, is the fastest growing grocer in the United States when…
Is Olive Oil the New Liquid Gold?
Petroleum is often referred to as liquid gold. Now another oil may claim the same title. Olive oil. You’re probably aware of its health benefits and, in comparison to other…