Who Wants To Be A Millionaire?
Who wants to be a millionaire? Well, as it turns out, not as many people as in the past. It seems that inflation has caught up with people’s dreams and…
Big Mac, Big Price
Has McDonald’s become too expensive? That’s a question McDonald’s executives are trying to answer as the company reports disappointing earnings. Once a destination for a quick and inexpensive meal or…
Expanding Sales Foot by Foot
What’s better than a cookie? Maybe a really big cookie? Maybe even a footlong cookie? If you chose the footlong cookie, you’re not alone. Subway, maker of the popular footlong…
Have We Reached a Tipping Point?
You’re probably familiar with the routine by now. You make a purchase and go to swipe your card, but before you can, the checkout clerk turns the screen toward you…
Feelings Matter Too
Photo by Alexander Grey on Unsplash You’ve probably seen the headlines indicating that the United States is experiencing one of its worst inflationary periods in recent history. You’ve almost certainly…
The Lipstick Index: What It Can Tell Us About Spending During Times of Economic Turmoil
Photo by Qasim Malick on Unsplash If you’re feeling like your financial life is on the edge of spinning out of control, yet you can’t stop making small impulse purchases,…
Who Ate All the Chips?
Photo by Ryan Quintal on Unsplash If you think you’ve upped your ability to quickly consume a bag of Doritos, give yourself a break and blame shrinkflation. There were probably fewer chips in…