Sticker Shock in Aisle 3
If you’re like many people these days, you often leave the grocery store wondering whyit costs so much to buy so little. Indeed, it seems like we’re paying a lot…
You’re Not Hired: New Grads Face Challenging Job Market
Graduation. A time of time of joy, bittersweet goodbyes, anticipation, new beginnings. Well usually, but for many recent new graduates, it’s also a time of frustration. This year, many new…
Big Mac, Big Price
Has McDonald’s become too expensive? That’s a question McDonald’s executives are trying to answer as the company reports disappointing earnings. Once a destination for a quick and inexpensive meal or…
Stop the Surge: Wendy’s Flips Its Price Strategy
Americans, fed up with the price of food these days, are speaking out. In fact, the rising cost of food, and more specifically the notion of shrinkflation was immortalized in…
A Powerless Choice?
Think about the last time you experienced a power outage. In addition to being unable to charge your electronics, or use your Wi-Fi connection, you may have also been unable…
Why Wendy’s Might Take a Bigger Bite of Your Burger Budget
Hankering for a burger and fries? Wendy’s, home of the square beef patty and Frosty shake, has you covered. How much will your meal cost? Well, under Wendy’s new dynamic…
Collectibles and Sustainability
Would you be willing to pay $375 for a vibrant colored cup made out of plastic and metal? How about $200 for a used one? Sound like too much? Well,…
Expanding Sales Foot by Foot
What’s better than a cookie? Maybe a really big cookie? Maybe even a footlong cookie? If you chose the footlong cookie, you’re not alone. Subway, maker of the popular footlong…
More Work, Less Choice? The Broader Implications of U.S. Policy Decisions
Imagine the dilemma of elected government officials trying to explain to constituents that a vote for more domestic jobs could also mean less choice and possibly higher prices for consumers.…
Non, Merci: Why France’s Carrefour is Saying No to Pepsi Co.
Pepsi Co., the global soft drink and snack giant, recently received a resounding “no thanks” from French supermarket chain, Carrefour, after the soft drink maker tried to increase prices yet…